AI in marketing

In marketing, AI plans posts, writes scripts and checks claims before filming. At Jagrati Abroad, AI agents prepare 30 videos a month this way, and the team reviews each filming pack in about 20 minutes.

How a video is made

Jagrati Abroad plans 30 videos a month for Instagram, YouTube and TikTok.

AI
1. A plan for the month
One request creates the plan for the next 30 videos. An agent adds topics and trends.
AI
2. A filming pack in 23 seconds
For each idea, the workflow writes the script, shot list and caption.
AI
3. Every claim checked
A review agent checks every claim and removes whatever has no evidence.
Person
4. Review
Jagrati Abroad reads the pack in about 20 minutes and moves it into the production board.
Person
5. Filming and publishing
Both are still done by hand.

Jagrati Abroad videos for students from India

AI agents for videos at Jagrati Abroad

Every month, AI agents prepare the videos, with a script, a shot list and checked claims. Jagrati Abroad only reviews and films.

Case study

Read the case study

Starting point

Jagrati Abroad makes videos for Indian students who want to study in Germany. The plan calls for 30 a month, for Instagram, YouTube and TikTok. Each video took about 2 hours of research, script, shot list and captions, 60 hours a month in total.

Solution

3 AI agents for the video platforms, one each for trends, scripts and the review before filming
A plan for 30 videos a month, created with 1 request
A workflow that writes the script, shot list and caption for every idea

Result

The workflow turns an idea into a filming pack in 23 seconds. Jagrati Abroad reviews it in about 20 minutes instead of spending 2 hours on research and writing. In the test, the review agent removed all 3 unsupported claims, such as guaranteed admission.

About 50 hours less prep work, worth about €2,250, every month.

What AI in marketing costs

All prices are starting prices, excluding VAT. What a process like Jagrati Abroad's costs depends on its scope and is in the quote after the intro call.

AI training
Your team should use AI at work and know what is allowed.
from€499per session
Ask about training
- Practised on your own tasks
- Which tools you may use and how
- Rules for customer data, the GDPR and the EU AI Act
Workshop
You don't know yet which process AI pays off in.
from€399per workshop
Ask about a workshop
- With you and the people who do the work
- What a process costs today and would cost with AI
- Your processes ranked by effort and benefit
First AI agent
One process should stop being done by hand.
from€1,999one-off
Ask about an AI agent
- One process automated with AI, such as invoice intake
- Built on your systems or in Pharen Hub
- A person approves the important steps
- Tested with your team and handed over once it runs reliably
Running costs for the AI models are billed by usage on top.